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Meet Our Director

We’re able to provide outstanding quality of life for residents because of the Executive Director who runs our community. We choose individuals with a passion for serving seniors and considerable experience in the field. They are charged with overseeing the values of Communication, Commitment, Empowerment and Excellence in our communities. Below is a message from Beth Hurley, The Brennity at Fairhope’s Executive Director.


Welcome!  My Name is Beth Hurley, and I am the Executive Director.

I joined The Brennity of Fairhope’s Team in February.  I am excited to bring 18 years of experience in the Senior Living industry to the beautiful community.  I currently serve as a member at large on The Alabama Assisted Living Association Board of Directors and the Continuing Education Auditor for the Board of Examiners of Assisted Living Administrators.  I attended and completed the Executive Director Leadership Institute founded by The Assisted Living Federation of America in Dallas, Texas in 2010. I have continued my passion as an advocate for our aging population during 2 Fly-ins organized by the Assisted Living Federation of America in our nation’s capital where Leaders in our industry gather to roundtable and meet with senators and representatives to go over new and potential legislation to help protect and enhance the lives of our geriatric population.  I love what I do.

I am the mother of two beautiful children.  My husband of 19 years and I live in Fairhope and enjoy time doing anything on the water!

The Brennity at Fairhope is an exceptional place.  When you walk through the doors for the first time, you will be greeted by happy, loving and caring associates.

When asked, what is best about our location: a resident said it best: Fairhope is Paradise! You can be sitting on the dock of the bay in 4 minutes or have your toes in the sand in 30 minutes with a breath-taking view of the Gulf of Mexico.  We are conveniently located in the heart of Fairhope very close to Thomas Hospital.

Our Team at The Brennity at Fairhope is a very caring and nurturing group of people.  We are a working example of the “Resident’s First Philosophy.”  I look forward to meeting you very soon.

Kind Regards,

Beth Hurley, Executive Director

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